For coaches and consultants making $50K+ who are done duct-taping their marketing together
In 60 Days, Your Entire Client Acquisition System — Built, Connected, and Live.
Not a course. Not another homepage patch. Over 60 days, in a small cohort, you build every piece of the system that turns a stranger into a booked discovery call — homepage, lead magnet, landing pages, email sequences, automations, and booking — live on Zoom, with my eyes on your work every week.
You've fixed pieces before. The pieces don't talk to each other.
Maybe you rewrote your homepage. Maybe you built a lead magnet in a weekend. Maybe you've got an email tool you pay for every month and barely use.
Here's what that looks like from the outside:
- A visitor downloads your freebie... and never hears from you again, because the follow-up emails were always "next month's project."
- Someone wants to book a call... and has to DM you, wait for a reply, and go back and forth on times. Half of them evaporate in the gap.
- A warm lead visits your site... and lands on a homepage that doesn't connect to the offer you talked about.
Every one of those is a leak. And leaks don't fix themselves — they compound. More content, more posting, more effort poured into a machine with holes in it.
It's not a talent problem. It's a systems problem.
A system isn't a website. It's the whole path.
Your website is one part. The system is the entire journey: a stranger finds you, gets real value, hands you their email, gets nurtured automatically, and books a call on your calendar — without you touching a single step.
That's what Marcus has. That's what MrsMD has — 3,200+ leads in 6 months, because the system was built first and the ads simply fed it. None of them are working harder than you. Their system is.
The VIP Group Intensive exists to build that system for your business — with you, piece by piece, in 60 days.
Every piece, built and connected. Nothing left as homework.
Your CONVERT Homepage
All 7 sections of the CONVERT Framework — Clear Positioning through Take Action Now. The same transformation coaches pay $1,497 for on its own, built here as your foundation.
Your Qualified Lead Magnet
Not a freebie that attracts freebie-seekers. An asset designed to attract people who can actually become clients — and to pre-sell what you offer.
Your Landing + Thank-You Pages
The opt-in page that converts and the thank-you page that starts the relationship — copy written, pages live, forms connected.
Your Email Sequences
A delivery sequence that builds trust and a pre-call sequence that books the call. Written, loaded into your email platform, and automated — with the CTAs where they belong, in the body, not buried under a signature. This detail alone is worth thousands; I learned it measuring a 13x difference in clicks.
Your Automations
Every handoff wired: opt-in to delivery, delivery to nurture, nurture to booking, booking to reminders. This is 25+ years of workflow automation experience applied to your exact stack — the machine that runs while you sleep.
Your Booking System
A booking page with a qualification gate, so the calls that land on your calendar are with people ready for the conversation — not tire-kickers.
By day 60, these six pieces aren't six projects. They're one connected system, live and taking leads.
So let me tell you...
How the 60 days run
This training equips you with the essential marketing tools and strategies to elevate your online presence, generate leads, and build a thriving coaching practice.
What We cover
Weeks 1–2 — Positioning + Homepage
We lock your positioning first, because every other piece depends on it. Then we build your homepage through all 7 CONVERT sections. You leave week 2 with a homepage that passes the 8-second test.
Weeks 3–4 — Lead Magnet + Landing Pages
We design your qualified lead magnet, then build the opt-in and thank-you pages that deliver it. Forms live, connected, tested.
Weeks 5–6 — Email Sequences
We write your delivery sequence and your pre-call booking sequence together — every subject line, every CTA. Loaded and automated before the week ends.
Week 7 — Automations + Booking
We wire every handoff and set up your booking page with its qualification gate. This is the week the pieces become a system.
Week 8 — Launch + Traffic Plan
We test the full path end to end — stranger to booked call — then map your 90-day traffic plan so the system has something to eat. You leave with the machine running and a plan to feed it.
Live, small, and accountable
- Weekly live build sessions on Zoom. Not recordings of me talking — working sessions where you build and I review.
- Small cohort, capped. Everyone gets eyes on their work, every week. No hiding in a crowd of 200.
- Peer accountability built in. You build alongside coaches doing the same work on the same timeline. The cohorts that finish, finish together.
- My feedback on your actual copy and pages. Not generic teaching — your headline, your emails, your automations, reviewed.
Coaches who built the system
Timothy tripled his income
"Working with Shawn was a transformative experience. His insights and guidance helped me to gain clarity"
Shawn Brooks' coaching on business systems and automating has helped me increase my income exponentially. My calendar fills up with business inquiries every week with little effort of my own
-Timothy Bond
MrsMD generated 3,200+ leads in 6 months
"The system came first. The ads just fed it."
MrsMD built the full system before spending a dollar on traffic — homepage, sequences, automations, booking. Then she turned on paid ads: 3,200+ leads in 6 months. The ads worked because the system underneath converted.
-MrsMD
Keisha automated her bookings — and raised her income
"Shawn has been a complete timesaver."
Implementing automated and booking systems into my business has allowed me to maximize my productivity and see an increase in income.
-Keisha
Who is this for
This is for you if:
- You're a coach or consultant making $50K+ with a proven offer and real client results
- You're done buying courses that teach one piece and leave you to connect the rest
- You'll show up to the live sessions and do the build work between them
- You want the full system at a group price, with a cohort building alongside you
This is not for you if:
- You're pre-revenue or still figuring out your offer — the system amplifies an offer that works; it can't invent one
- You want it done for you while you watch (that's the VIP Individual Intensive)
- You can't commit to 60 days of consistent build time
Your investment: $4,997
For context: the homepage alone is $1,497 as a standalone engagement. Hiring a copywriter for your email sequences runs $2,000–$3,500. An automation consultant to wire a funnel starts around $2,500. You're building all of it — connected, reviewed weekly, done in 60 days — for less than the pieces cost separately.
And unlike any of those, this comes with a cohort that keeps you finishing and my eyes on every piece.
Payment Plan
3 payments of $1,749
Pay in Full
$4,997 — save $250
The Built-and-Live Guarantee
Show up to the sessions and do the build work, and if your system isn't live at the end of 60 days, I keep working with you — free — until it is.
Questions
How is this different from the CONVERT Homepage Transformation?
CONVERT rebuilds one page — your homepage. The Group Intensive builds the entire path: homepage, lead magnet, landing pages, email sequences, automations, and booking. If your homepage is the only leak, CONVERT is enough. If you don't have the system behind it, this is the program.
What tools do I need?
The frameworks are platform-agnostic — if you already have a website platform, email tool, and booking tool you like, we build on those. If you don't, I'll recommend the exact stack I run my own business on, most of it low-cost. Budget for your tools separately; none of them are expensive.
How much time does this take each week?
The live session plus focused build time between sessions. If you can't protect that time for 60 days, wait for a cohort when you can — a half-built system is just a prettier version of what you have now.
I already have some of these pieces built.
Good — you'll move faster. We audit what you have in week 1, keep what works, fix what leaks, and build what's missing. Nobody starts from zero here; you start from wherever you are.
Why an application?
Because the cohort is small and the group only works if everyone in it is established, committed, and building for real. The application takes about 3 minutes, and I review every one personally.
What if I want this fully personalized, 1:1?
That's the VIP Individual Intensive — same system, built privately around your specific niche and offers, with me start to finish. If you're not sure which fits, book the free 15-minute diagnostic and we'll figure it out.
guess what?
60 days from now, the system exists — or it doesn't.
Either way, 60 days pass. The coaches filling their calendars decided at some point to stop duct-taping and build the machine. This is that decision.
Not sure this is the right tier? Book a free 15-minute diagnostic call — no pressure, no pitch you didn't ask for. Book your diagnostic call